How Northern delivers value for Commercial organizations.

Our team has a comprehensive understanding of the Commercial sector, offering a range of services designed to enhance your digital experience, streamline your operations, and increase your customer engagement.

Northern has a track record of success in improving performance. We create seamless omnichannel shopping experiences designed to resonate with customers and nurture relationships using data-driven insights. Combining cutting-edge technologies with innovative commerce and digital marketing strategies, we build holistic solutions tailored to our clients’ unique requirements to enhance their security and scalability while driving customer loyalty.

Customized Commercial Solutions

As certified partners with top eCommerce platforms, we’ll help you create unique customer experiences that set you apart from your competitors while giving you the flexibility to scale as your business evolves.

Our certified developers will build a custom website, launch new features, and create integrations to better manage your customer relationships and improve their experiences. 

Optimized Technology Ecosystem

We understand the importance of your POS, ERP, WMS, and Order Management systems integrating smoothly with your eCommerce platform. This seamless integration is key to creating positive customer experiences that boost loyalty and growth.

No matter your technical challenge, our team has the expertise to help you reach your omnichannel goals.

Goal-Focused Commercial Strategy

We understand the Commercial sector — how it’s evolving, the infrastructure required for eCommerce, the increasing digital demands, and the channels that are critical for growth and success.

Our team will work with you to understand your business strategy and challenges, providing tailored recommendations to help you meet your revenue targets and achieve your business goals.

Marketing Solutions that Drive Sales

Maximize your omnichannel success with customized digital marketing strategies and solutions.

Whether we’re driving traffic with ads, increasing sales through email, or improving SEO, we'll help you engage your audience at every stage of their journey and build their long-term loyalty.

Data-Driven Performance

Data is critical for your eCommerce success. Our team will analyze data from your systems to create personalized digital experiences designed to attract shoppers, build loyalty, and grow your revenue.

We’ll use these insights to improve customer interactions on your site, removing any obstacles on the customer journey that could be preventing their conversions.

Buyer-Focused Perspective

With years of expertise and numerous successful projects in the Commercial space, we understand your audiences and how to build their loyalty.

Our focus is on customer life cycles, encouraging repeat purchases and maximizing Average Order Value. This understanding helps us create the types of tailored experiences that will resonate with your audience at every touchpoint.

Double Capacity, Double Results this Black Friday Season

Northern is your go-to partner for exceptional marketing performance. Whether you're seeking expert advice, need additional management capacity, or want a complete takeover, build a marketing support package to suit your holiday needs.

BFCM

Tech we trust:

Connect with one of our our experts to discuss how we can improve your commercial performance.

  • Speak directly with a subject matter expert who specializes in delivering custom solutions for Commercial organizations.

Commercial Case Studies

AlgaeCal mobile preview.
Retail
AlgaeCal, Multiplatform Integration using BigCommerce

Strengthening AlgaeCal's digital experience, Northern built a new BigCommerce storefront with multiplatform integrations between Headless BigCommerce, Salesforce, Maropost, Ordergroove and PCI Pal. As well as a custom Symfony middleware to handle a myriad of shipping integrations.

AlgaeCal's team now has complete visibility into the entire customer experience, enabling them to service orders, create and update subscriptions, and securely order on behalf of their customers.

Chatters email rendering.
Retail
Chatters, Rapid Migration to Klaviyo

Within a two-week warming period, Chatters gained powerful new email and SMS functionality through Northern's rapid migration of their email service provider (ESP) from Emarsys to Klaviyo.

5 email automation workflows were migrated to Klaviyo, SMS shortcode was successfully integrated, and the account was scaled to full send volume in just 2 weeks.

baby crawling and a phone mockup showing a product detail page for a crib
Retail
West Coast Kids, An Authentic Omnichannel Shopping Experience

Northern helped West Coast Kids create a comprehensive marketing strategy and omnichannel shopping experience that brought together their eCommerce platform and inventory management.

  • Delivered real-time product data and enriched product data feeds.
  • 190% increase in year-over-year revenue using Smart Bidding solutions.
  • 22x Return on Ad Spend.